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11/7/03 – Opening of the “Master in Corporate Communication Direction: a strategic focus” directed by Prof. Santiago García Echevarría and Rafael Alberto Pérez, in the Universidad de Alcalá de Henares .
10/14/03 – Opening of the AEDEMO course, Marketing and Communication for Researchers, directed by Rafael Alberto Pérez
10/08/03 – Beginning of the subject “Public Communication Strategies: processes and systems”, fourth course, group A, Facultad de Ciencias de la Información of the Universidad Complutense de Madrid
09/25/03 – Fourth session about “Public Communication Strategies” (The need of a new theory) in the Master in Corporate Image directed by Prof. Dr. Claudio Avendaño, Universidad Diego Portales, Santiago de Chile.
09/24/03 – Third session about “Public Communication Strategies” (The strategic communication) in the Master in Corporate Communication directed by Prof. Dr. Claudio Avendaño, Universidad Diego Portales, Santiago de Chile.
09/23/03 – Second session about “Public Communication Strategies” (First theories and their evolution). Master in Corporate Communication directed by Prof. Dr. Claudio Avendaño, Universidad Diego Portales, Santiago de Chile.
09/22/03 – First session about “Public Communication Strategies” (the strategic capacity) in the Master in Corporate Communication directed by Prof. Dr. Claudio Avendaño, Universidad Diego Portales, Santiago de Chile.
09/16/03 – September exams, Facultad de Ciencias de la Información , Universidad Complutense de Madrid.
27/08/03 – Seminar about Communication Strategies for the Community Development, Local and Participative in the Facultad de Ciencias de la Comunicación of the Universidad Minuto de Dios, Bogotá (Colombia)
08/26/03 – Seminar about public communication in the Facultad de Comunicación Social- Periodismo de la Universidad Externado , Colombia.
08/25/03 – Presentation in Colombia of the book “Communication Strategies”, presided by the Dean Dr. Antonio Roveda, and debate about the need of a new strategic theory in the Facultad de Comunicación Social-Periodismo of the Universidad Externado, Colombia.
06/06/03 – June exams of the subject “Strategic Models of Publicity”, Facultad de Ciencias de la Información , Universidad Complutense de Madrid.
04/07/03 - "How to go from marketing strategy to publicity strategy in 7 steps”, ICADE, Universidad Pontificia. Intervention in the Master in Publicity of ICADE, directed by Prof. Dr. Emilio Martínez Ramos.
04/04/03 – Seminar: “Strategy theory, a vision from communication” in the Master in Politic Action and citizen participation in the State of Right, of the Universidad Francisco de Vitoria coordinated by Prf. Dr. Mariano Castañeira Valente.
04/03/03 – Seminar: “Strategy Theory, a look from communication” in the Master in Politic Action and Citizen Participation in the Sate of Right of the Universidad Francisco de Vitoria coordinated by Prof. Dr. Mariano Castañeira Valente.
03/29/03 – Second session of the Executive course about “Communication Direction” of CESMA School of Business, Madrid
03/25/03 – “Communication Strategies and Defense” in the post degree course “Communication and Defense” directed by Prof. Dr. Juan Luis Manfredi.
03/22/03 – Participation in the Master in Corporate Communication and Strategic Management of Knowledge, Universidad Pontificia de Salamanca.
03/21/03 – “How to make a corporate communication strategy in 7 steps”, intervention in the Executive course about “Communication Direction” of CESMA School of Business, Madrid.
03/12/03 – “How to make a corporate communication strategy in 7 steps”, intervention in the Executive course about “Communication Direction” of CESMA School of Business, Madrid.
03/11/03 – Third session of the Didactic Unit about “Communication Strategies” in the Master in Communication Direction of CESMA School of Business, Madrid.
03/10/03 – Second session of the Didactic Unit about “Communication Strategies” in the Master in Communication Direction of CESMA School of Business, Madrid
03/03/03 – First session of the Didactic Unit about “Communication Strategies” in the Master in Communication Direction of CESMA School of Business, Madrid
02/18/03 – Beginning of the subject “Strategic Publicity Models”, second semester, Group A, Facultad de Ciencias de la Información of the Universidad Complutense de Madrid.
02/15/03 –"A nova teoría de la estratégia no século XXI”, opening lecture of the internacional seminar “Business and Future: the challenge of thinking different” organizad by ANJE and the Escola Superior de Gestâo, Hotelaria e Turismo, Universidad do Algarve , Faro , Portugal .
01/18/03 – Doctorate Course “ommunication Strategies” Escola de Comunicaçao Social (Instituto Politécnico de Lisboa) and UCM, Lisboa , Portugal .
01/17/03 – Doctorate Course “ommunication Strategies” Escola de Comunicaçao Social (Instituto Politécnico de Lisboa) and UCM, Lisboa , Portugal .
01/16/03 – Opening conference of the Doctorate courses of the Escola de Comunicaçao Social (Instituto Politécnico de Lisboa) and presentation of the book “Communication Strategies” in Portugal , in charge of the Dean of the Escola de Comunicaçao Social., Dr. Fernando Otero and Prof. Vitor Vieira, Lisboa , Portugal .
01/11/03 – “Politic Communication Strategies and Image Management”, Didactic Unit III, Universidad Complutense de Madrid. Module imparted in the Specialist Degree in “Communication and Politic Management” directed by Prof. Dr. Pizarroso, Facultad de Ciencias de la Información , UCM.
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